Sales and Marketing

Career Paths styrker både fagspecifikt ordforråd og engelske sprogfærdigheder inden for en lang række erhverv.

Perfekt til dem, der ønsker at kommunikere professionelt på engelsk i deres karriere.

Fra forlaget Express:

Career Paths: Sales and Marketing is a new educational resource for sales and marketing professionals who want to improve their English communication in a work environment. Incorporating career specific vocabulary and contexts, each unit offers step-by-step instruction that immerses students in the four key language components: reading, listening, speaking and writing. Career Paths: Sales and Marketing addresses topics including the marketing mix, closing, commissions, marketing strategies and consumer behavior.